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Everything That Looks Gold Is Gold In Our Industry

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Everyone, in the electronic recycling industry, know where the gold market stands at any given time; or they should.

When gold is high, the allure is too.

Everyone, in the electronic recycling industry, know where the gold market stands at any given time; or they should.  Electronic recycling is controlled by the metal market.  It seems, all the sudden, electronic recycling is an attractive business to start.  I say all the sudden, but folks have been hopping in and out of it for years.  When gold is high, the allure is too.

I purchase a little book at Costco this week, name Aesop’s Fables.  I know these fables have been around forever, but I read a few short ones, standing in the book aisle, and thought it would be refreshing to read philosophical fragments this classic has to offer at my leisure.  I love short stories because I have little time to read for pleasure these days.  These fables were perfect; two or three to a pages per parable.

When I go to the Fable, The Goose That Laid the Golden Egg.  It made me think of our industry.  

In case you don’t remember how it goes….

A man and his wife owned a very special goose. Every day the goose would lay a golden egg, which made the couple very rich. “Just think,” said the man’s wife, “If we could have all the golden eggs that are inside the goose, we could be richer much faster.”


 “You’re right,” said her husband, “We wouldn’t have to wait for the goose to lay her egg every day.”


So, the couple killed the goose and cut her open, only to find that she was just like every other goose. She had no golden eggs inside of her at all, and they had no more golden eggs.

The moral of the story?

A pig gets fat and a hog gets slaughtered?

Be thankful for what you get? 

This is my blog so I will tell you what I think the moral of the story is. I think you have to trust the process. 

Not to say we sit around watching things turn to gold. It doesn’t happen.  It’s very hard work.

Of course many lessons can be learned from this story. I am glad because many of these fables don’t make sense to me. 

 There is equipment to buy, certificates to pass, trucks to maintain, shipping, rent, and other overhead. People get restless waiting on laying hens.   And every once in a while, we hear about someone ‘splitting the goose open.’  All they wind up with is a dead goose.


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